2007 National Association of Realtors® Profile of Home Buyers and Sellers Reports How Buyers Find Homes
How are you looking for a home in the Ann Arbor Real Estate Market?
Buyers used many resources: 84 percent use the Internet (up from 80 percent in 2006), 84 percent use a real estate agent, 59 percent yard signs, 50 percent print or newspaper ads and 48 percent attend open houses. Smaller categories include a home book or magazine, home builders, television, billboards and relocation companies. Buyers usually start their search online, and then contact a real estate agent.
Where did buyers first learn about the home purchased? Thirty Four percent of buyers identified a real estate agent; 29 percent the Internet; 14 percent from yard signs; 8 percent from a friend, neighbor or relative; 8 percent home builders; 3 percent a print or newspaper ad; 3 percent directly from the seller; and 1 percent a home book or magazine.
See the chart below to discover the significant trend whereby there is more reliance on the internet over time to find a house. So choosing an agent with massive internet exposure is vital, especially in the Ann Arbor Real Estate Market we now have.
*Less than one percent
Source: National Association of Realtors
Eighty-two percent of home buyers who used the Internet to search for a home purchased through a real estate agent, in contrast with 65 percent of non-Internet users, who were nearly twice as likely to purchase directly from a builder, or more than three times as likely to buy from an owner they knew before the transaction.
Local metropolitan MLS Web sites were the most popular Internet resource, used by 54 percent of buyers; followed by Realtor.com, 49 percent; real estate company sites, 44 percent; real estate agent Web sites, 40 percent; for-sale-by-owner sites, 20 percent; and local newspaper sites, 12 percent; other categories were smaller.
We provide the opportunity for buyers to search the MLS free at http://www.homesearchannarbor.com/.
Search all listings in Michigan with pictures and tours…Free!
Kathy Toth & Team: Ann Arbor Area Real Estate Experts
Keller Williams Realty
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